Comparison
AMZ Selling Tools vs Keepa
Honest comparison of two Amazon product trackers — what each does well, where each falls short, and which one fits your workflow.
TL;DR
- Pick Keepa if you need deep historical price graphs on any ASIN, a browser-overlay extension, or coverage on JP / AU marketplaces.
- Pick AMZ Selling Tools if you want a read-only API on every plan, you only need to track a specific portfolio of ASINs, you want credits that never expire, or you want to start under $10.
- Both products use snapshot-based scraping. Neither is "real-time" in the minute-by-minute sense — Amazon doesn't expose that.
At a glance
| Feature | AMZ Selling Tools | Keepa |
|---|---|---|
| Entry price | $2.50 / month (subscription) or $10 (credit pack, never expires) | $0 for the basic extension; ~$19 / month for full data access |
| Marketplaces covered | 7 (US, UK, DE, FR, IT, ES, CA) | 10+ including JP and AU |
| Historical price graphs | From signup forward (months → years as data accumulates) | 10+ years on most popular ASINs |
| Read-only API | Included on every plan | Paid add-on (separate tokens-per-month pricing) |
| Browser extension | Not yet | Industry-standard |
| Deal alerts | Per-ASIN change detection (email) | Price-drop alerts + community deals feed |
| Credit model | Pay-per-check; packs never expire | Monthly subscription; access lapses when canceled |
| Listing-change detection (title, images, A+ content) | Tracked alongside price | Limited (price-focused) |
| Best for | Sellers tracking a defined portfolio of ASINs across EU + US | Researchers needing ad-hoc lookups across the entire Amazon catalog |
Where Keepa wins (honestly)
- Historical depth. Keepa has been scraping Amazon since ~2012. For a popular ASIN you can pull a 10-year price graph, including buy-box history, third-party seller history, and Amazon's own price as a separate line. We can't match that backfill on day one — we only have data going forward from the day you start tracking an ASIN.
- Browser extension. The Keepa Chrome extension that overlays price history directly on Amazon product pages is the single most-installed Amazon-seller tool for a reason. We don't have an equivalent.
- Marketplace coverage. If you sell on Amazon.co.jp, Amazon.com.au, Amazon.in, or any of the Latin American marketplaces, Keepa covers you and we don't (yet).
- Community deal feed. Keepa's deals dashboard surfaces price drops across the whole catalog. We only track what you ask us to track — a different workflow.
Where AMZ Selling Tools wins
- Read-only API on every plan. Every account gets API access to the data on your own tracked ASINs — no extra purchase, no separate token quota. Pull into Power BI, Google Sheets, or a custom dashboard. Keepa's equivalent API is a separate paid product.
- Credits that never expire. Buy a $10 credit pack and use it across six months if that's how your scraping rhythm works. Keepa is subscription-only — pause, and your access lapses.
- Lower entry price. $2.50/mo (500 checks) is the cheapest first-month entry in the Amazon-tracker market right now. The trade-off: at very high volumes (100k+ checks/month) Keepa's flat subscription becomes the better deal — see the slider on our pricing page for the exact crossover.
- Localized scraping. Every marketplace is scraped with its own locale, currency, and language. Prices come back in EUR for Amazon.de, GBP for Amazon.co.uk — no client-side conversion. This matters more than it sounds because Amazon's own UI translates differently per marketplace, and lazy scrapers normalize to English / USD on the way out.
When should you use which?
Use Keepa if
- • You need 10-year price history on arbitrary ASINs.
- • You live in the Keepa Chrome extension already.
- • You sell on JP / AU / IN marketplaces.
- • You want curated deal feeds across the entire catalog.
Use AMZ Selling Tools if
- • You track a defined portfolio of ASINs you own or watch.
- • You want a real API on every plan (no add-on).
- • You spend in bursts and want credits that don't expire.
- • You sell on EU + US and need localized scraping.
Want to try AMZ Selling Tools?
New accounts get 100 free checks — no credit card, no commitment.
Comparison last reviewed May 2026. We update this page when either product changes materially — if anything here is out of date, link to this URL and contact us.